Proven 5 SEO tips to increase organic traffic
Building up organic traffic is a gradual and time-consuming process. It’s not a bed of roses where you can expect a visible hike in a blink of an eye. The article is meant to guide you through the genuine, practical and sure-shot methodologies and techniques through which you can reach your goals not immediately but definitely. Following the guidelines mentioned here would be an ideal game that could certainly pay off for the money, time and energy that you invest for it.
To spend a reasonable amount of capital for instant traffic on your website using Facebook promoted ads and Google Adwords seems too easy and convenient. But the efforts and capital would soon become a line drawn in water. In short, such methodologies are simply against the concept of sustainable traffic hike for websites.
The distinctive feature of a more effort-invested organic traffic is that it’s far sustainable when compared with an instant paid promotion. While paid ones channelise the traffic to your website for a short period and drain the same in accelerated rate, organic traffic helps you grow slowly with more effort but it will yield you results, as long as you stay in the industry.
Ways to create and maintain organic traffic for your organization are immense and many of them are super-potential and the happening strategies that have been the driving force of many successful companies and establishments over the years and across the globe regardless of the seniority in the industry.
Meanwhile, some ways have been acquiring negative publicity especially through social media platforms and ‘beginners guides’ available online. They are the meaner and anti-ethical ways to gain traffic for the organizations. If you wish to stay and grow in the industry as a genuine and trusted firm, then you should never be attracted to such meaner ways and must also focus on the straight and sincere methodologies that would bring you a greater good though it takes time and energy a little more.
1. The best content that builds a better brand
Consistency can create a good repute for your organization. But not, if you haven’t heard of the following crucial points and haven’t been planning the things accordingly. Have you ever thought of why your traffic is not gearing up despite your regular posting of contents and blogs in all your social media handles? If not, this might be the reason for your ceased growth rate. Content creation is and must be a creative process. Give your time and it will pay you back. Instead, a pile of content that serves no meaning is worth nothing. In long run, these unnecessary elaborated content could do you harm and thus bring you a retarded traffic.
Your website must not become a dustbin of irrational content that doesn’t make any sense. It is the first and foremost identity and face of your business. So that it must be kept clean, crisp and to the point to attract and please every visitor who makes the first move to your company. It must be systematically ordered and aligned with the best possible and irreplaceable phenomenal content and description about the brand, its products and services and its distinctive qualities.
If your aim is for steady and sustained growth, you would never dare to launch cheap quality products by investing in paid promotion and by creating a pre-launch market fuss. Similarly, to invest in unnecessary content regularly is also like being penny-wise and pound-foolish.
2. Target the nearest
It’s the most visible trend among all the expertise and beginning SEO professionals that they try to optimise the brand or product just with the help of 2-3 most searched keywords. This is hard work, but here in the same context, you can make it easily using smart work. Find it below how is it possible.
The most searched keyword in the domain you are working for might be the most redundant and highly competitive. You can find a lot of agencies and in-house brands trying to optimise their content using the same keywords. To get an entry into the highly competitive world is quite difficult and requires more and more patience and a lot of manpower.
But think about what happens when you try to optimise the same service with a more specific and particular keyword. Try adding locations of your service, target audience of your service and similar specific information. There is also a greater chance these days for the public to type more detailed phrases to get into a specific result. So that the game has become much easier to win. Once you have started to progress slowly in the optimisation dominion, your visibility in the highly competitive keyword would also increase automatically and thus it creates sustainable organic traffic with less but smart efforts.
3. Care for your consistency
Understand and accept the fact that none of the firms has grown by posting and blogging on special occasions and festive seasons only. Hike seasons create more competition and it would be difficult for you to score among them.
Try to post and write blogs regularly with good quality and worth content for your target audience. To post regularly but worst-quality content is like draining off efforts but for nothing.
4. A secret tip to trigger your traffic- Guest Blogging
If you are looking exclusively for inbound links utilizing guest blogging, this mightn’t be your cup of tea. But the guest blogging technique can surely help you achieve more traffic to your website. This is a guaranteed and already proven method you can follow for the triggered rate of traffic.
Guest blogging is the act of exposing and exhibiting your product, services or brand in general to an entirely new set of the public through well-versed contents, executed in the best content marketing strategies.
Keep in mind the following points while doing guest blogging
- Be extra careful about the quality of the content you’re going to publish.
- Be choosy while making your mind upon the website for doing guest blogging.
- Do promotional activities and marketing techniques for your guest blog with the same seriousness by which you would have promoted yourself.
5. Google-friendly means global-friendly!
Be aware of Google penalties and other heavy blows you would have to endure, every time you feel like testing the limits of SEO and Google. Unethical increasing of website traffic may give you visual pleasure for some time but it can suddenly change into serious after-effects and can challenge your existence in the industry. You may go levels down and sometimes you couldn’t even make a retreat to the former position. Remember, gradual growth would help you see the colours of victory one day or the other, only if you don’t give up ever.
You can avoid such penalties by taking care of the things given below;
- Stop creating cheap links right now
- Stop paying for inbound links
- Avoid using ditto match anchor text
- Stay away from plagiarized content
- Adhere to powerful and direct communicating content to help your target audience
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